We were assigned to create a football fever in the city for this league. A city-wide campaign to create enthusiastic football fans rooting for the league. The Rajkot City Police and Jyoti supported this league to encourage the game of Football. We executed a comprehensive integrated marketing campaign with promotions and branding across the city. We also had immense fun on this campaign.
STRIKES OF FIREBALL
‘Strikes of Fireball’ created enthusiasm for the city’s football league match. We used the image of a player kicking the football with force aimed to score a goal. This is called a 'Strike' and the speed at which the Football will travel for a goal is imitating the motion of a 'Fireball'. This visual brought the action, strength and focus of the game that was needed to win the match.
- Guest Team from Ghana showed memorable match at the league